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The Importance of Payment Gateway UX

Brown leather mini wallet with three credit cards pertruding

During a recent Amazon Pay webinar I attended entitled Optimizing Your Mobile Checkout, I couldn’t help but notice their prioritization of credit card fields. This stuck out to me because I’ve observed all manner of credit card gateway user interfaces. Research data is telling us to pay particular attention to these fields. Of the presenter’s […]

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WooCommerce as a Sales Funnel

Funnel by MailMunch - interest, connect, decision, purchase, upset, loyalty

View my presentation WooCommerce As a Sales Funnel for marketing tips and tricks to optimize your WooCommerce store. These techniques are useful for any site running advertisement or email marketing campaigns into WooCommerce. Its contents are also useful if running your own promotions for first time customers, flash sales, social media, and affiliate marketing.