• Dequeues some Storefront theme styles, if unused, to improve performance.

  • WordPress Santa Clarita presentation

    I’m presenting on the topic Database Cleanup at two events coming up. Everyone’s invited! The first venue will be WordPress Santa Clarita Valley Meetup the evening of Tuesday Sep 15th 7:00pm over Zoom. The second venue will be taking place mid October and will be announced soon…

  • WooCommerce maintenance

    Since WooCommerce is self hosted and self maintained software it has earned somewhat a reputation for ongoing maintenance. The degree of maintenance will vary widely. I strive to build WooCommerce powered sites to be as low maintenance as possible, but there is some maintenance responsibility. I often work on catch-up projects applying neglected maintenance and…

  • Big WooCommerce stores

    WooCommerce is known as the leading eCommerce platform for having millions of installations worldwide. It’s had a reputation for scaling challenges. Not any longer! A recent official blog post covered this topic and included examples of six larger WooCommerce stores and a link to the official showcase of sites by category. Scaling is defined there…

  • PHP 7.4 is here and performing well

    WordPress hosting companies are notoriously behind in upgrading PHP – the web service that processes a website’s data and logical code into HTML output. The cost of this delay is enormous in terms of website maintenance and performance. The jump from PHP v5 to v7 was a big one that required software updates and often…

  • WooCommerce Store Manager

    I’ve long held a belief that clients themselves (or their staff or VAs) should be empowered to manage content and that they naturally wish to do it themselves. Consider a Store Manager.

  • Fixing time-to-first-byte TTFB

    Time-to-first-byte (TTFB) is one of the most useful website performance metrics. It’s also one of the hardest to improve. Caching plugins can’t do much for it; actually they contribute to it. Caching plugins don’t fix cache warm-up, authenticated sessions, submissions / processing, and administration. To improve those you need to get TTFB in range. The…

  • The most popular themes

    Recently I’ve been assessing WooCommerce sites based in California as part of a new client outreach effort. Through this process and its first 100 subjects I’ve discovered more data on where people host their WooCommerce sites, what errors are showing up (SSL, JS/console, ADA, state compliance), performance metrics, who they use for hosting/registrations/email, what all…

  • WooCommerce Los Angeles presentation

    Join WooCommerce Los Angeles Meetup back at WeWork Santa Monica Broadway on Wednesday, June 5th at 6:30pm for a demonstration session on database cleaning.

  • WooCommerce, skunkworks edition

    Awhile back I voluntarily moved into a role developing a customized enterprise WooCommerce platform to power a couple dozen properties. I eventually came to understand this as a Skunkworks – a project “developed by a small and loosely structured group of people who research and develop a project primarily for the sake of radical innovation”,…

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