Smaller Business Trumping Bigger Business
You must be noticing it too — incompetence has been on the rise in the service industries. Bigger businesses continue to automate customer service and support areas they should not automate and fail to properly automate the mundane workloads that they should be. Employees are more often under trained, under compensated / unprofessional in their […]
The Importance of Payment Gateway UX
During a recent Amazon Pay webinar I attended entitled Optimizing Your Mobile Checkout, I couldn’t help but notice their prioritization of credit card fields. This stuck out to me because I’ve observed all manner of credit card gateway user interfaces. Research data is telling us to pay particular attention to these fields. Of the presenter’s […]
A plugin too far
How many plugins is too many for a WordPress site? Well, there’s no real answer to that question. It depends on several rather circumstantial factors…
Quick Guide to Conversion Rate Optimization for WooCommerce
I highly recommend the article Quick Guide to Conversion Rate Optimization for WooCommerce* by Marina Pape on April 19, 2018.