Optimize post-purchase experience

,
Monopoly board

I highly recommend the article Tips to Optimize Post-Purchase Experience for WooCommerce from the Official WooCommerce Blog. It was written by Cody Landefeld on March 8, 2018.

Key takeaways for making your post-purchase experience more effective:

  • Email marketing after a recent purchase, keeping engaged with social media, product reviews, surveys
  • Improving order/shipping confirmation emails for managing delivery expectations and further engagement
  • Customer support strategy and tools, ticketing systems, FAQ’s
  • Customize and personalize the post-purchase emails with milestones (birthday, anniversary, etc.)
  • Loyalty, points and rewards programs

Open Article

Sean D. Conklin

I have been a full-stack CSS, HTML, JavaScript, PHP website developer since 2002. My current specialties have been in WordPress powered sites since 2010, WooCommerce powered online stores since 2017, adding Shopify in 2023. I support dozens of store owners and managers, customizing and growing their businesses quickly, efficiently, in support of open-source citizenship and standards.

Share this:

Note: I may receive compensation for referrals.

WP Engine - A smarter way to WordPress
The best email marketing tool, responsive templates, automations, Worldwide support, tracking and reports, Benchmark Email, free plan available
Sell everywhere. Use Shopify to sell in-store and online.
Klaviyo partner badge
Okendo Partner, certified
WooCommerce, the most customizable eCommerce platform for building your online business. Click to get started.
Jetpack, a stronger, customizable site without sacrificing safety. Click to get started.